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The Global Family Business Champions

Tipiak’s French Macarons Has Improved The Recipe

Updated: Sep 23, 2024



French pâtissier Tipiak has improved the recipe of its authentic French macarons to create a more vibrant range for the UK food service sector.


Each piece now contains more filling, is larger in size and has been enriched with added natural colouring for a brighter look. At the same time, the raspberry macaron has been given a more creamy filling.


The new, improved French macarons, available frozen to the UK foodservice sector via distributor Central Foods, also have a longer defrost shelf life of five days when chilled and covered.


In addition, just like all Tipiak products, the thaw and serve range uses Fairtrade chocolate and free-range egg white for its French macarons selection, which is certified gluten-free by the French Association of Gluten Intolerance (AFDIAG).


Marie-Emmanuelle Chessé, international development project manager at Tipiak, said:

“We are delighted to unveil our new, vibrant French macarons selection to the UK food service sector."

"Macarons are the shining stars of pâtisserie, with their gorgeous colours and flavours, and their crisp shells and soft centres. Visually appealing and tasting absolutely divine, they’ve become a huge hit on social media with around 10 million posts on Instagram alone."


“Our authentic Tipiak thaw and serve French macarons have been given a new recipe to make them even more attractive. They look stunning and are products that any food service operator would be proud to serve.”


Each box of Tipiak French macarons contains 36 pieces in six different flavours – caramel and sea salt, lemon, chocolate, raspberry, vanilla, and pistachio - and are perfect for a range of food service scenarios from afternoon tea through to hot beverage accompaniments.


Macarons are traditionally used in a café gourmand and can also be served as part of a light dessert or used to decorate cakes, shakes and other sweet treats. They are the ideal canvas to be decorated for special occasions like Easter, Christmas and Halloween. And with a diverse range of flavours, there is something to suit all tastes.


Tipiak’s French macarons take just one hour to defrost in the fridge, plus 15 minutes at room temperature. Keep chilled and consume within five days.


For more information about the Tipiak range available to the UK food service sector visit here.

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