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HMG Paints Relaunches Revolutionary Rust Converter


HMG Paints, a leading manufacturer of high-quality coatings and paints, is excited to announce the relaunch of Ferrozinc, a revolutionary water-based rust converter. With its exceptional performance and ease of use, Ferrozinc is the go-to solution for rust conversion in areas where shot blasting, or complete rust removal is impractical or impossible.


“Ferrozinc has been a popular product for our customers for a number of years and we’re proud to introduce the new 250ml size” commented James Burton of HMG.


“It’s such a handy product for users in a number of industries from decorators and industrial applicators to agricultural and classic vehicle restoration.”

Traditionally, rust removal has been a laborious and time-consuming process, involving hours of wire brushing or the use of strong acidic chemicals that pose significant safety hazards. With HMG's Ferrozinc rust converter, however, this arduous task becomes a thing of the past. This is the perfect solution to anyone working in the decorative or industrial markets, and even classic car enthusiasts!


Users only need to remove loose debris and poorly adhered surface rust, followed by a degreasing step to eliminate any contamination that may interfere with the chemical reaction. Afterward, a thin coat of Ferrozinc is applied to the rusted area, and within 30 minutes, the surface transforms into a black/navy colour, indicating the successful rust conversion. Any excess product can be easily wiped off, and after just +3 hours, the treated surface is ready to be overcoated with the user's preferred coating system.


Ferrozinc's water-based formulation not only provides excellent rust conversion properties but also ensures a low odour, making it a more pleasant and user-friendly option compared to solvent-based alternatives.


Ferrozinc is available in 250ml, 1 Litre or 5 Litres and can be purchased direct from HMG or their nationwide distributor network.


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