Some companies use their status as a family business as part of their brand, while others choose not to. What are the advantages of a family business brand? And is it something you could consider? Michael Gough explains more. 85% of all companies in Britain are family businesses – owned by one or more members of a single family. They employ half of all private-sector employees, making them a vital part of the economy. But you won’t always recognise a family firm when you see

2020 highlighted the need for digital transformation around the world and in every sector with family businesses that had invested in IT infrastructure being able to keep working when their countries went into lockdown. Companies that hadn’t were left scrambling. Mandatory remote work has proven that digital transformation has very real business benefits. It isn’t a load of buzzwords and IT fads. Companies that hadn’t invested in it in the past are almost certainly doing so r

Saxton Bampfylde have recently published their latest thought piece entitled Humanity at the Heart of Digital Prosperity. For this report they have spoken with over 30 executive leaders, in both executive and non-executive roles in some of the UK’s leading businesses, across a range of sectors. They were keen to explore the prominence of digital innovation in organisational priorities. Clearly they couldn’t have foreseen at the end of last year when commissioning this rese

Stories are a great way of connecting with people as good storytelling is emotive. That’s what makes great books and great movies: they tell engaging and emotive stories. Have you ever had feedback that you need to be more motivating or inspiring? If so, storytelling could be the answer. Anne Taylor is an Executive Coach and author of the new book, Soft Skills Hard Results and shares some of the secrets associated with telling a good story. So, what’s the secret of storytell

Internationalising can be difficult for businesses, especially if their products are grounded in domestic cultural traditions and require the possession of some degree of cultural knowledge to be understood, used, and valued by foreign customers. But new research from the UCL School of the Management reveals three different “cultural strategies” available to these companies if they wish to succeed on an international scale. Success may require managers to explore opportunitie

Marketing has always been important to any business, regardless of sector and size, but can also be one of the most challenging endeavours to undertake. As recently as a decade ago, a family business may have relied on legacy media like newspaper and radio ads to grow their brand. But marketing platforms have evolved immensely in the world we live in today, meaning family businesses will have to adapt in order to stay competitive and ensure their success. Given how businesses