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Family Business - Sales and Marketing

Family firms need to successfully develop and build their brand, remain relevant and innovative and continue to develop their sales and marketing presence. Check out all the sales and marketing resources below.

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Principles To Fire Up Your Digital Marketing

Principles To Fire Up Your Digital Marketing

How can you keep up with the ever-changing requirements of digital marketing? We spoke to Cristina Plamadeala from Toastmasters...

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Text Messaging’s Untapped Potential

Text Messaging’s Untapped Potential

Trillions of texts are sent every day (we’re going to define text messaging as a wide catch-all for SMS and chat apps such as WhatsApp,...

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Growing Your Business The Family Way

Growing Your Business The Family Way

What are the unique challenges and rewards of marketing a family business? Nicola Stamford, a specialist family business marketeer,...

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Speaking Of Families & The Value Of Heritage

Speaking Of Families & The Value Of Heritage

Not all family businesses are alike, and there are multiple ways to highlight their strengths through the brand. Here are four ways to...

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Five Ways To Save Costs As A Business Online

Five Ways To Save Costs As A Business Online

After a tumultuous past two years for businesses, even the smallest increase in supplier or software cost or change in strategy can...

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Branding For Family Businesses

Branding For Family Businesses

Some companies use their status as a family business as part of their brand, while others choose not to. What are the advantages of a...

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Embracing Digital Transformation Of The Family Business

Embracing Digital Transformation Of The Family Business

2020 highlighted the need for digital transformation around the world and in every sector with family businesses that had invested in IT...

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Humanity At The Heart Of Digital Prosperity For Family Firms

Humanity At The Heart Of Digital Prosperity For Family Firms

Saxton Bampfylde have recently published their latest thought piece entitled Humanity at the Heart of Digital Prosperity. For this...

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How To Influence And Engage Through Storytelling

How To Influence And Engage Through Storytelling

Stories are a great way of connecting with people as good storytelling is emotive. That’s what makes great books and great movies: they...

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Culture And Heritage Can Help To Conquer Foreign Markets

Culture And Heritage Can Help To Conquer Foreign Markets

Internationalising can be difficult for businesses, especially if their products are grounded in domestic cultural traditions and require...

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Is It Time To Give Your Family Business A Marketing Makeover?

Is It Time To Give Your Family Business A Marketing Makeover?

Marketing has always been important to any business, regardless of sector and size, but can also be one of the most challenging...

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Life After The Apprentice

Life After The Apprentice

We caught up with Rebecca Jeffery who appeared on The Apprentice but now runs a successful business with her sister. Rebecca Jeffery is...

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FBU continues to expand and has a growing membership base around the world. Recognised as THE family business champions we have also gained recognition in both of the Top 100 Global Family Business Influencers list compiled by Family Capital. We are also the VOICE of the family business community, celebrating their contribution throughout the UK and beyond.

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Birketts_Logo_Strapline_Purple_RGB_2025.png
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Gorvins.png
Foot-Anstey_Logo_RGB.png
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Wrigleys.png
MA_logo_Accelerators_black.png
axiom-logo.png
BM_LOGO_PRIMARY_BLACK_RGB (1).png
western-pension-solution-logo.png
TYWD Logo_Gold & Blue Centered.png
Forsters-new.png
Goodman-Jones-gold-white-v2.png
Birketts_Logo_Strapline_Purple_RGB_2025.png
Rickard-Luckin.png
Turcan-Connell.png
Gorvins.png
Foot-Anstey_Logo_RGB.png
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Wrigleys.png
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6 - Sound Leisure.png
mcalpine-logo.jpg
Potter-Space.png
9 - Bagnalls P&D Passion Logo_Colour.png
ridgeview.png
Malcolm Group Logo Black.png
Walkers-v2.png
JW-Lees-v2.png
Exclusive-Collection-logo-Matte-Black.png
Gap-Group-v2.png
9 - Caribbean Blinds - Logo - Black Background.png
1 - Furniture Village to use.png
Cleenol.png
John-Good.png
6 - Sound Leisure.png
mcalpine-logo.jpg
Potter-Space.png
9 - Bagnalls P&D Passion Logo_Colour.png
ridgeview.png
Malcolm Group Logo Black.png
Walkers-v2.png
JW-Lees-v2.png
Exclusive-Collection-logo-Matte-Black.png
Gap-Group-v2.png
9 - Caribbean Blinds - Logo - Black Background.png
1 - Furniture Village to use.png

Family Business United (‘FBU’) is an unparalleled rallying point and voice for the global family business community and an invaluable source of insight into the sector.  FBU is a resource for all, family businesses of all sizes and sectors, and their advisers, helping to raise the profile of the family business sector and to encourage greater awareness of the contribution that family firms make to the global economy through employment, income generation, wealth creation and charitable endeavours.

At FBU, everything we do is about the family business, creating the best resource available to help families in business get access to the resources and support they need to continue their family business journey, wherever it will take them.

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