Becoming A Successful Global Employer

Across the world, the fallout from two years of restricted movement, the rapid pace of technological change and a growing global sense of purpose is currently forcing a monumental reconsideration of how, when, where and why we work.

For businesses wanting to achieve global growth, that can create opportunity as well as challenge. Employees everywhere have more choice and more freedom than ever. Many are opting to work for themselves, taking sabbaticals, early retirement or leaving the workforce to focus on their caring responsibilities. But plenty more are seeking out better pay, better benefits and a better working environment elsewhere. As employers welcome their people back to the office, many employees are seeking more agile working styles elsewhere if their expectations are not being met.

Employers must step up and realise that their teams want more than just flexibility and can quickly see through wellbeing washing. Rather, it is authentic organisations focused on environmental, social and governance (ESG) issues that will be the winners in the tussle for talent and those that genuinely engage with their people with trust, empathy and compassion. No longer is a commitment to ESG simply about prioritising the environment; employees are demanding stronger commitments and greater transparency

around corporate social responsibility, putting the spotlight on the S of ESG.

We are witnessing an exciting wave of employer innovation unlike anything that has gone before, as businesses explore four-day working weeks, universal days off, unlimited paid leave and cross-border remote working models. Many of these themes are global, with ‘work from anywhere’ programmes gaining traction.

As remote working frees up professionals to seek employment with companies far away from their home location, businesses can now benefit from a much wider talent pool but must compete in a far more sophisticated hiring landscape.

Engaging workers in today’s global market requires creativity and flex, as benefits and culture become the key battlegrounds. The solution is different for every organisation and must be tailored to every employee. Incentive packages need to be personalised to meet the demands of individuals, whether they are looking for childcare funding, wellness packages, mental health services, free time for a side hustle or more weeks off to travel.

Only by thinking laterally and being willing to embrace a new era of change can employers truly reap the rewards of the exciting upheaval taking place in the world of work.

The latest report by ZEDRA, a global provider of Corporate and Global Expansion, Active Wealth and Fund services as well as Pension and Incentive solutions, which examines the rapidly changing employment landscape, as employees become more demanding and businesses with global growth goals navigate unchartered waters.

The report covers a lot of ground, including the following key themes:

• The Great Resignation – A search to find a trusting, flexible and compassionate employer

• The importance of personal values – A majority of jobseekers are now looking for an occupation that sits better with their values

• ESG requirement – No longer is a commitment to ESG simply about prioritising the environment; employees are demanding stronger commitments and greater transparency around corporate social responsibility, putting the spotlight on the S of ESG.

• In the office vs working from home vs the four-day-week club, the never-ending debate

• Shift in the recruitment landscape – Working from home means greater competition and opportunities, for both employees and employers

• Legal and tax risks for businesses allowing cross-border remote working

• How to attract the best and brightest talent

Take a look at the full report below:

ZEDRA_-The-Success-Global-Employer.pdf

Download PDF • 5.49MB