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Chase are a family owned, British field to bottle distillery, creating luxury spirits from their farm in Herefordshire. They set up the business in 2008 to challenge the status quo in the white spirits industry. If people are interested in the terroir for their wine or the barrel ageing for their whisky, then why shouldn’t they be interested in how their white spirits have been crafted?

The business has become a family affair; with Will’s older sons Harry and James working within the business. Harry manages Chase Farm and farms 300 acres of potatoes which are grown on a 5-year crop rotation and James works as their Global Brand Ambassador educating customers and consumers about their field to bottle philosophy.

This short film clearly shows the family business brand and values beautifully.

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