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Noble Foods Expands Board with Two New NEDs


Noble Foods has welcomed two new Non-Executive Directors to its Board, as the UK’s leading egg producer looks to broaden its advisory panel for future opportunities and growth.


Mallika Basu and Anwar Sultan will join family-owned Noble Foods in November 2023 and February 2024 respectively, both bringing deep experience in marketing, commercial and digital trajectory to the historic company.


Mallika Basu, a board-level communications and strategy advisor joins in November 2023, bringing with her vast experience in food and hospitality, having most recently led on the 2030 strategy for London’s iconic Borough Market.


Commenting on the appointment of Non-Executive Director, Mallika said: "It's an exciting time to be joining Noble Foods, as the company looks to further drive its commercial growth. Among many things, I hope to bring my passion and knowledge of the food, drink, and hospitality industries to contribute to Noble Foods' commitment to quality and sustainability. As we navigate major cultural shifts, I also look forward to championing diversity, equality and inclusion to ensure a robust foundation for the company's continued success."


In February 2024, Noble Foods will also welcome Anwar Sultan to the Board. Anwar, who is a digital leader and board director, with a wealth of knowledge in leveraging technology, data, and marketing, joins Noble Foods in conjunction with his role as Chief Growth and Commercial Officer at The Modern Milkman.

Commenting on the appointment of Non-Exectuive Director, Anwar said: “I’m pleased to become part of the Noble Foods family, where I hope to channel my enthusiasm for technology and data to propel us forward. I’m keen to make meaningful contributions to Noble Foods' success by employing new ways of thinking and innovative strategies. Noble Foods has a dynamic landscape, and I look forward to contributing to the company's thriving future in the food industry.”

The two new appointments follow the 2022 expansion of the Noble Foods’ Board, which saw former Coop Group CEO Steve Murrells join the established company. Together with Chair, Sarah Dean, and CEO Duncan Everett, Mallika and Anwar will work to influence the future growth of the business, its brands and innovations.


Duncan Everett, CEO of Noble Foods, said: “This is a purpose-driven company with a firm emphasis on its people, animal welfare, and environmental impact – values that resonate deeply with me and with Mallika and Anwar. Now, more than 100 years since the company began, it is indeed an exciting time for our Board to grow and diversify once again, as we develop our business across core elements of egg, animal feed and our added-value innovations. We warmly welcome Mallika’s and Anwar’s ideas, challenges and guidance”.


The Board of Noble Foods is led by chair and owner, Sarah Dean, who took over the leadership of the family-firm in 2019. Sarah Dean, Chair of Noble Foods said: “I was hugely impressed by both Mallika’s and Anwar’s energy, their insights and their individual perspectives on our industry. At our core, we want our company to excel for our people, our producers, and our customers. To truly flourish in the years to come, our Board needs to reflect the areas of growth we’re most passionate about. It’s my pleasure to welcome Mallika

and Anwar to our extended family."


Noble Foods began in 1920 and has grown to become the UK’s largest egg supplier. The company includes successful milling, poultry, agriculture, and consumer foods businesses. Within this, Noble Foods is known for several leading brands, the happy egg co., Freshlay Farms Golden Yolkers and Purely Organic.

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